UNLEASH YOUR SCHOOL'S POTENTIAL: DISCOVER THE CHARACTER DEVELOPMENT AND LIFE SKILL TOOL THAT

Captivates your 6 and under classes!

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Imagine a world where your students possessed the skills they need to thrive socially and emotionally – maybe they’d…

  • Bounce back quickly from setbacks and challenges.
  • They adapt to life's changes gracefully, viewing challenges as growth opportunities.
  • They show compassion to others and themselves, grounded in unshakeable self-worth and self-confidence.
  • They believe in their abilities and take pride in who they are.
  • They grow into independent, responsible adults capable of making wise decisions and caring for themselves. 

The big question is...

What is this worth to your student's parents?

The answer: Priceless

What does this mean for your school?

1. Raving Fans!
2. Retention! 
3. Referrals!
4. Growth!
5. A Thriving Community! 

Discover the magic of nurturing young minds! Why we are all about kids aged 3 to 6 years old...

It's All About The Lifetime Value...

Running a successful martial arts school doesn’t have to be a mystery.
The formula is straightforward—enroll new students, keep them training, and watch your school thrive. But if you're looking for a game-changer that will take your school to the next level, there’s one key group you need to focus on: kids aged 3 to 6.
Here’s the truth — students who start training at an early age are statistically the ones who stick with it the longest. And when they stay, everyone wins. You shape not only incredible martial artists but also generate consistent tuition for years to come. It’s not just about the short-term gains; it’s about building a lifetime of value—for your school and your students.

But teaching 3- to 6-year-olds isn’t the same as working with older students. This age group comes with unique needs—and that’s where our program and course come in. We help you master what it takes to attract and retain these young students by addressing the challenges their parents care about most.
Parents of little ones are looking for more than just an after-school class. They want a place that can channel their child’s boundless energy, improve their focus, and teach meaningful values like respect, discipline, and perseverance. By shaping your programs to meet these needs, you’re not just filling classes—you’re building trust and loyalty that keeps families connected to your school for the long haul.

Our strategies show you exactly how to create a program that engages these young learners while winning over their parents. We’ll teach you how to deliver lessons that are fun, energetic, and developmentally appropriate, so your students gain life skills along with martial arts skills. When you invest in these early years, you’re planting seeds that will grow into a thriving school filled with dedicated students and families.
You don’t have to reinvent the wheel—we’ve already done the work for you. Join our program and start tapping into the incredible potential of 3- to 6-year-olds. Build your school’s future by starting young—and watch your success story unfold.

Help your students

Transform everyday challenges 
into lifelong skills with Harry and his friends!

Wave goodbye to those stomp speeches that zoom over your students' heads and dive into the fun exciting world of Harry and his friends!

  • Make your Character Development and Life Skills program Engaging and Effective!
  • Boost your school's atmosphere! 
  • Improve class participation!
  • Improve Attitudes & Behaviors!
  • Decrease Negative Behaviors!
  • Reduce Emotional Distress!

Start creating positive change, now and long-term.

kind words by School owners Like You

Our Student's
Love Harry & Friends

"Harry and friends is the best investment for your school you can make. Leave the character development work to the experts and get back to doing what you love!"
James Theros - Level 10 Martial Arts

“Character development has been a pivotal part of our martial arts school since day one. But just saying you teach character and actually having a structured, engaging program are two completely different things.


We started using Harry and Friends eight years ago, and it has made a world of difference in how our students engage during character talks. The kids light up when they see Harry, some even shout his name across the mat! They look forward to the weekly coloring sheets and the powerful life lessons that come with them.

What’s been even more impactful is how much value the parents are getting at home. They often tell us how their kids are talking about the lessons throughout the week and applying the concepts in their daily lives. It has created a bridge between what we teach on the mat and the character being reinforced at home.

This has been such a wonderful resource that we are now implementing it across all five of our locations.

Thank you to Sarah and the entire Harry and Friends Black Belt Principles team for putting together such a thoughtful and effective program. You are helping us build not only better martial artists but better human beings.”
Allen DePena
“Our school has worked with Harry and Friends for going on 10 years now. Our students love our mat chats with Harry. Our instructors appreciate the content. I love that Sarah, Stan, and the team are innovative. The Harry videos are well-received by kids and parents. The Harry and Friends books teach wonderful lessons. Highly recommend this for school owners.” 
Master Robert Fox.
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ARE YOU READY TO UNLEASH THE INCREDIBLE POWER OF CHARACTER DEVELOPMENT AND LIFE SKILL TOOLS THAT

Capture Kids' Attention & Expand Your Classes?

 7-10 minutes per week can transform your students (and staff) into the most resilient, confident, thriving versions of themselves!

Gift your school the turnkey toolkit of resources they can use in:

 Martial Arts Class

  1:1 Sessions

After School Programs

Our program is bursting with age appropriate resources that make building character and life skills an exciting adventure! Meticulously designed to keep your students hungry for more fun and learning!

Kid-friendly, prep-free resources at your fingertips.

Finally, feel confident that your school has the resources it needs
to help your students succeed, on and off the mat.

Enroll Your School Today!

Easy as one, two, three

Black Belt Principles Classic

Black Belt Principles Classic

Monthly Plan

$149/mo

Includes 3D version 
  • 24 Themes
  • 6 & Under Program 
  • 7 to 12 Program
  • 2 20 min Animations 
  • 9 Mini Animations 
  • 96 Weekly Mini Intro Videos
  • 48 Harry Video Blogs

Black Belt Principles Classic

Yearly Plan (Save 20%)

$1,440/yr

Includes 3D version 
  • 24 Themes
  • 6 & Under Program 
  • 7 to 12 Program
  • 2 20 min Animations 
  • 9 Mini Animations 
  • 96 Weekly Mini Intro Videos
  • 48 Harry Video Blogs

White Belt
Coming Soon

$99/mo*
Billed annually - Save $237.60
Basic Harry & Friends Program
For Students 3 to 6 Year Old
Evening Class
  • 24 months of rotating Life skills themes
  • Matching Coloring Sheets
  • 2 monthly video blogs
  • retention animations
  • Wholesale prices on Harry and friends books
One License Per Location*

Purple Belt
Coming Soon

$149/mo*
Billed annually - Save $357
Harry & Friends Program
For Students 3 to 6 Year Old
Evening Class &
After School Students K-2nd grade
  • 24 months of rotating Life skills themes
  • Matching Coloring Sheets
  • 2 monthly video blogs
  • 4 Monthly Themed Videos
  • After School program Weekly worksheets - Lesson plans
  • Monthly Parent Newsletter
  • Belt Test - Behavior Evaluation Form
  • Wholesale prices on Harry and friends books
  • retention animations
One License Per Location*

Black Belt

Coming Soon
Includes All of Purple Belt Level Plus:
New Program for you 7 to 12
Year Olds

Black Belt Principles Themes Include:

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Unlock the full potential of your membership! Enhance your experience by adding these exciting courses/kits below.

Take the initiative to certify your students, empowering them with the skills and knowledge they need to become Bully Proof. This process will equip them to handle bullying situations effectively and foster a safer environment for everyone.

Elevate Your Teaching with Dynamic Classroom Management Tools!

After - School  & Summer Camp Programs 

Parent's Night Out Kits

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